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Focus Gaming News Interviews Georgi Mihaylov: 50+ Markets and a Future of Continued Growth
17 Oct 2025In an interview with Focus Gaming News, Georgi Mihaylov, Deputy CEO of EGT Digital, reflects on the company’s recent achievement of entering more than 50 regulated markets worldwide and shares what lies ahead for the brand.
He discusses the importance of sustainable expansion, the evolving role of the X-Nave platform, and how EGT Digital continues to combine innovation, responsibility, and performance to strengthen its global presence.
Georgi Mihaylov, deputy CEO of EGT Digital, has shared the company’s achievements and challenges.
Exclusive interview.- Georgi Mihaylov, deputy CEO of EGT Digital, spoke to Focus Gaming News during SBC Summit Lisbon 2025, which took place in September. He shared details about the launch of its in-house AI platform and the company’s next objectives.
He also spoke about the igaming industry’s challenges and opportunities, and how the company, as a tech leader, fosters innovation while ensuring operational discipline and regulatory alignment.
Let’s start with the big news – EGT Digital officially announced the launch of its in-house AI platform. What kind of reaction did you receive from the industry and what makes this platform different from what’s already on the market?
The reaction has been extremely positive. Operators and partners recognize that we didn’t just integrate off-the-shelf AI tools – we built a proprietary system from the ground up, combining custom hardware, software, and our own data science expertise.
That gives us full control over how AI is trained, deployed, and monitored.
What makes it different is that it’s one in-house AI core powering the entire business – from proactive player protection and churn prediction to intelligent campaigns, QA automation, and personalized game recommendations.
Most solutions today are siloed; ours is holistic. And because responsibility is built into its DNA, operators see measurable growth while players get safer, more engaging experiences.
The iGaming industry is evolving fast. In your view, what are the biggest challenges and opportunities?
The biggest challenge is balancing innovation with responsibility. As technology accelerates, regulators and players rightly expect higher standards of transparency, fairness, and protection. Meeting these expectations while still delivering exciting entertainment is the key test.
The opportunity lies in using AI and data responsibly to personalize experiences in real time, predict risks before they happen, and unlock new efficiencies for operators. Those who get this balance right will win long-term trust and long-term growth.
As a tech leader, how do you foster innovation while ensuring operational discipline and regulatory alignment?
For us, innovation and discipline go hand in hand. We don’t chase shiny objects for the sake of it – we build solutions that are scalable, reliable, and ready to perform in the real world. Every idea goes through a clear process: we test it, challenge it, refine it, and only then bring it to market. That structure gives our teams the freedom to be bold and creative, while ensuring we stay on track, deliver on time, and meet every industry requirement. In short – we innovate with purpose, and we execute with precision.
EGT Digital is now active in over 50 regulated markets. What’s next on the horizon for the company?
Crossing the 50-market mark is a milestone, but for us it’s just the beginning. The priority now is scaling our platform across those markets and preparing for new opportunities, especially in LatAm, Africa, the Nordics, and the Baltics.
Content is a big part of what’s next. Here at SBC, visitors were able to play demos of our expanding library of 150+ in-house developed games and top-performing jackpots like Bell Link, Clover Chance and the new Gods & Kings Link. For us, combining an engaging content with powerful platform is what creates real value for operators.
Our philosophy is global scale, local precision – delivering the same strong solutions everywhere, while adapting to regulation, language, and player preferences in each market.
What advice would you give to other gaming companies looking to build proprietary tech in-house?
Well… just give us a call.
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EGT is ready to fascinate visitors to SIGMA Asia 2024
03 June 2024EGT is ready for its second participation in SIGMA Asia, which will take place on 04 and 05 June in Manila. “Don’t miss the chance to learn more about our products. We will be waiting for you on booth D301,” said Mariana Manchina, sales manager for the Philippines at EGT.
Two Asian-themed jackpots will be the main highlights in the company’s display. Тhe 4-level Cai Fu Tian Jiang, which had its successful debut in the 2023 edition of the show, will once again be among the top proposals for Asian players who will be able to dive into the magical world of its 4 games Animal Riches, Expanded Riches, Incredible Lantern and Pearls of Wealth and enjoy numerous opportunities for winning and entertainment.
Sheng Sheng Bu Xi, which joined EGT’s jackpot family several months ago, will also be available to guests. It will invite them to embark on an exciting journey, where growth knows no bounds. Its 2 titles Bonus Craze and Bonus Boom will offer a captivating experience with special symbols, which trigger unique bonus features. In addition different colored symbols can unleash a jackpot combo, providing an extra layer of adventure to the gameplay.
The slot selection will be complemented by the G 50 J1 St and G 50 C Up cabinets, as well as the rich variety of the General Series multigames.
EGT will present its multiplayer developments as well. On display will be the G 32 T and G 27 T terminals, as well as the roulette center G RSA. All of them will stand out with their eye-catching contemporary design, multiple ergonomic features and great flexibility, ensuring an engaging gaming experience and allowing many possible configurations with other devices.
EGT Digital will also demonstrate its portfolio of iGaming solutions, including instant and casino games, as well as the in-house developed “all-in-one” betting platform X-Nave, which provides operators with a complete solution for building and maintaining a successful online business.
“I am happy that we have the opportunity to attend SIGMA Asia again,” commented Ms. Manchina. “Thanks to our participation in last year’s edition, we were able to create many new contacts and partnerships, and our products proved to hold great potential for the local markets. I have every reason to believe that we will have even more success this year, especially considering the fact that we opened our office in Manila. The Philippines is one of the fastest growing markets on the continent and I am confident that this, combined with our attractive offers, will enable us to quickly enter the region and gain traction among Asian operators and players.”
EGT to make a memorable show at Belgrade Future Gaming 2024
27 May 2024Only a few days remain until Belgrade Future Gaming 2024, where EGT will demonstrate its vision for the future of the gaming industry. The latest innovations alongside the company’s well-established products will be available to guests at stand E1.
The Phoenix slot cabinet will stand out among the top offers for the Serbian gaming audience. Powered by the latest Exciter IV platform and including 27-inch monitors, keyboard with dynamic touch display and electromechanical buttons and numerous ergonomic features, this model has already gained popularity in a number of markets around the world and is expected to reap success in Serbia as well. It will be equipped with the bestseller Bell Link, which will introduce its new multigame Bell Link 2. The mix contains 10 exciting games and provides players with even more opportunities to win and have fun.
Supreme Green Selection, the first multigame of the latest Supreme Selection Series of EGT, will also make its local debut. Including a fascinating set of 50 titles on different themes, it will certainly not go unnoticed by visitors to the stand.
Guests will also have the opportunity to enjoy the variety of slots of the well-known General and Power Series multigames, as well as test their luck with the Gods & Kings Link jackpot. The slot selection will be complemented by cabinets from the General Series.
EGT’s multiplayer portfolio will be also on display. The roulettes G R6 C and the terminals G 32 T will showcase their eye-catching design, multiple ergonomic features and great flexibility, allowing many possible configurations with other devices.
The company’s casino management system Spider will also demonstrate its latest modules, which make the management of the daily activities in gaming establishments easy and effective.
EGT Digital will present its iGaming solutions as well. The provider will show its wide diversity of instant and casino games, jackpot solutions, as well as the in-house developed all-in-one betting platform X-Nave with its four main modules, which provides operators with everything needed to build and maintain a successful online business.
“Belgrade Future Gaming is an exhibition of great significance for Serbia and the region, and I am happy that we will take part in this year’s edition as well,” said Aleksandar Kliska, General Director of EGT Group d.o.o. Serbia. “It will give us the opportunity to reveal the huge potential of our products and solidify our leadership positions in the local market.”
EGT Tanzania consolidates its status as a leader in Africa with a major installation at Grand Leone Casino in Sierra Leone
21 May 2024Euro Games Technology continues its fruitful collaboration with Gaming IQ in Africa. After the large-scale installation in Grand Palace Casino in Cameroon several months ago, the Bulgarian manufacturer of gaming equipment recently made another big delivery of more than 60 cabinets in the reputable Grand Leone Casino in Sierra Leone, the operator’s biggest establishment in Free Town. Thus, EGT became the main supplier of the casino, which currently has a total of 80 machines.
Its guests now have the chance to enjoy some of the most popular products in EGT’s portfolio. Among them are the top performers from Vega Vision Series, as well as the Premier Series bestsellers P 24-24 Up, P 27-27 St Slim and P 42V St Curved, which are among the most successful slot cabinets in the African markets. Super Premier also made its debut in the country, having demonstrated the same excellent performance as the other models. All machines are equipped with the well-known Collection Series multigames: Gold, Purple, Union, Orange, Green and Fruits Collection, featuring some of EGT’s most popular titles on a global level. The players’ experience is complemented by the opportunity to try their luck with the well-established in the local markets Lady’s Cards and Premium Link jackpots. At their disposal are also several S-line terminals connected to a live and an automated roulette wheel and offering the latest multiplayer software of the company: King 3 and 4, Multiplay and Royal multigame mixes.
EGT’s casino management system Spider has been installed in Sierra Leone for the first time. After the impressive results it showed at Grand Palace Casino in Cameroon, the operator decided to implement it here and it is already successfully assisting for the easy and efficient management of the daily activities in Grand Leone Casino as well.
“With this installation, EGT became the leader in Sierra Leone with 60% market share,” commented Lilia Georgieva, CEO of EGT Tanzania. “We would like to thank our valued partners from Gaming IQ, who once again chose to provide one of their top gaming locations with our products. I highly appreciate that they place their trust in us and I believe that we will fully meet the high expectations they have for us.”
Delcho Petrov from Gaming IQ also shared his positive feedback regarding the new collaboration with EGT: “We are extremely happy and grateful for achieving this project at the beautiful and reputable property of Grand Leone Casino. The property now offers two VIP Slot Areas and various gaming spaces to accommodate each type of customer and has the highest footprint of slot machines in Sierra Leone. Our Collaboration with EGT has proven again a successful product delivery. We continue to strive for delivering quality and modern products and to develop the African casino market. We look forward to our upcoming projects in different countries and expanding our footprint.”
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